Not every product idea is a good idea.

Navigating the "everyone has an idea" style of backlog management.

Regardless if you’re the lone product manager at a start up or you’re at a 10,000 person company with a focus on a single product - we as product people are forever going to receive a consistent drip of new ideas for things to build.

Are they all good ideas though?

Absolutely not.

Do you have to figure out a way to both politely say “no” or “not right no…