Become an UX army of one-ish.
Short on UI/UX team members? Just do it yourself!
Collecting Feedback Everywhere
Using AI for Quick Analysis
Acting on Insights and Keeping Users Informed
After reading "The User Experience Team of One: A Research and Design Survival Guide" by Leah Buley, I was inspired to translate her message of doing more with less into my own product world.
This book shows the value of being agile and maximizing our resources, especially when we don't have a big team of UX folks to partner with.
Let’s go over a few ways to level up your UX game…starting today.
Collect Feedback Everywhere
In your new part-time job as a UX expert, you want to create a connection with your users, which will help you aggregate thoughts and words to be reviewed down the road.
To start, I’m a big fan of getting feedback from all possible places—social media, emails, surveys, and direct talks.
This approach ensures we hear from as many users as possible, giving us a complete picture of what they need and expect from our product.
Find the best way within your process to collect all of these insights and consider giving it a little structure to ensure
OneNote is one of my favorite products for this type of project as it will let you copy/paste in many different formats and give you some fluidity with your note formatting.
Using AI for Quick Analysis
Following the book's advice on using tools efficiently, we're bringing AI to help sort and analyze feedback quickly.
Think about which format might work best for you as you review your notes' analysis.
Then, using your favorite product - like ChatGPT - start to funnel your notes over and prompt against them until you shape these insights into something more high-level.
Don’t forget - It's about making our process brighter so we can focus on the most critical part: improving our product based on user feedback.
Acting on Insights and Keeping Users Informed
Once we know what our users say and have some structure to our notes, we can focus on making the changes they've requested or addressing their concerns.
Load up your backlog and run the changes out through your usual process of getting work done.
After you start to go live with changes, I believe an important step of the process is to reconnect and tell our users (when possible) how their feedback is making a difference.
This shows that we're not just collecting feedback for the sake of it; we're using it to improve our product and build a stronger relationship with our users.
Collect any additional feedback they may have, which could lead to iterations, and then you are on to the next problem to solve.
Final Thoughts
So, we're expanding our feedback collection across all channels to ensure we capture a comprehensive view of user insights.
We can efficiently identify and prioritize key feedback areas by leveraging AI for quick analysis.
We focus on making informed improvements to our product based on this feedback and openly communicating these changes to our users.
Even if you are short on team members or support, adding these steps to your approach will bolster your experience and make people happy. Win-win.
Thank you for reading, and don’t forget to connect with us on LinkedIn!
Surely, this can work for a limited time, but not for a longer time. The same could be said about product manager: Why can the engineers not just do it themselves?
For interim support, this can help, but not in the long term.